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Nowadays
anyone can buy a computer and some design software and be in the sign business.
But are all sign shops the same?
I started in the business as an
apprentice hand letterer before the era of computerized signmaking. I
studied the craft from some of the old masters, and one of the primary lessons I
learned was how to make a sign an effective advertising tool through the proper
use of layout, design, fonts and color choices.
Even today, with computerized
sign making at my disposal, I have carried those lessons forth. A
lot of thought and experience goes into designing each sign, from the simplest
to the complex, in order to create something with the goal of enhancing and
promoting your business.
You can probably find a "cheap
Charlie" who will do your sign for a lower price, but you get what you pay for.
Have a look through my photo gallery and I'm sure you'll agree...
- Sign Artist Peter
Manzolillo
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